Online Marketing
Still Playing Hide and Seek?
Remember all the times you played hide and seek when you were a kid? Sometimes the rules changed to create variations of the game (also referred to as Hide and Go Seek) but the main objective was the same. Someone was designated as being “it”, the person who had to hide their eyes and count out loud. Everyone else then scurried to [...]
5Feb2010 | Jeff | 0 comments | Continued
Managing Your Reputation
Remember the old adage; “First Impressions are everything”? Research shows 70% of people do research on a company or person before doing business with them. Trying a new restaurant…Google it! Joining a local gym…Google em! When potential clients are researching your company, a single negative link - think, disgruntled employee, bad dining experience, customer service [...]
22Jan2010 | Sarah | 0 comments | Continued
Search Marketer’s Wish List For 2010
As we put a wrap on another great year, let’s take a look at my personal Search Marketing Wish List For 2010. These are just a few of the things I think need to happen for us to continue to thrive as an industry and for marketing executives to continue finding value in our efforts.
In [...]
My Accountant Has Facebook!
In recent years Facebook has not only become a household name but has emerged as a critical component to any successful companies’ online marketing campaign. Becoming a Facebook fan or group member allows a unique opportunity for businesses to connect with potential customers where they spend most of their time…and for the most part it’s [...]
20Nov2009 | Sarah | 2 comments | Continued
Ad Impressions - YouTube, MySpace, Facebook
The awe-inspiring popularity of social networking has afforded companies a new and exciting avenue with which to reach potential customers, and some are utilizing it to evolve at unprecedented rates. Much has been written about the underwhelming page impressions to click thru rates of social networking advertising, but those obsessing themselves with such figures are [...]
15Sep2009 | Joe | 1 comment | Continued