Research Tools
Your Real Competition
One term that gets thrown around a good deal in the SEO community is “competitive research”. Nearly every SEO website, request for proposal (RFP), and outline for optimization services speaks to the valuable task of researching your competition - but what does this really mean?
Traditionally, it’s been about identifying the companies you compete with and trying to reverse engineer [...]
Synonyms in Search
Synonyms naturally play an integral role in any sophisticated language, for communication (synonym for language!) would become monotonous if there existed merely one specific and universal way to express an idea. Thus, it’s reasonable to conclude synonyms also have a vital function in the world of search, where there are literally countless ways to search [...]
12Feb2010 | Joe | 0 comments | Continued
Google Revamps Spell Check in Search
So not everyone is a spelling bee champion these days, which is to be expected since boasting prodigious spelling skills just isn’t as cool as it once was. There was a time when those with superior vocabularies were publicly lauded and given access to corners of society unknown to those with minuscule lexicons.
Alright, that’s a [...]
Popular Searches Revealed
This is always a fun time of year for me, when the search engines release their most popular searches during the past 11 or 12 months. I saw Google’s Marissa Mayer on the Today Show earlier this week, speaking with Matt Lauer and Meredith Viera about how Michael Jackson, Twitter, Hulu, Facebook, and Hi5 were among [...]
4Dec2009 | Jeff | Comments Off | Continued
Let Google Suggest Keyword Phrases For You
Google seemingly re-revolutionizes the search engine game every other day, making it imperative for SEO professionals to find new ways of benefiting from Google’s latest tools.
One such tool that is currently sending ripples through the SEO process is Google Suggest, which anticipates searchers’ intent even as they are typing in a phrase. Google aims to [...]
